Ride & Discover Exhibition: Singapore Heritage Festial 2019
Client: National Heritage BoardFor its Bicentennial edition, the 16th Singapore Heritage Festival launched a special island-wide outreach for Singaporeans and residents to celebrate the stories that made the country to what it is today.
A key highlight of the Festival, Ride & Discover is an island-wide exhibition featuring bus stop panels at over almost 100 bus stops across four routes. The bus stop transforms into a mini-exhibition space, where panels dictate the history of the surroundings near the location of the stop.
The Ride & Discover panels aim to interest the public in lesser-known stories, and rediscover everyday areas in a new light.
Working in a team of two, we were recognised in winning a key government account, beating competitors.
Involvement: Conceptualising, Pitching, Copywriting, Research, Picture Sourcing, Client and Stakeholder Management
View the full exhibition here:
Bus 2, Bus 30, Bus 147, Bus 222