BandLab Technologies: #BandLabJamTayo
Client: BandLab TechnologiesAgency: VIRTUE
Production: Naomi Seow, Beanincave Taiwan
Creative: Ashley Ng, Shir Lee Akazawa
Release Date: September 2022
Inspired by the country’s collaborative nature and deep roots in diverse music, VIRTUE created the biggest Pinoy jam session on TikTok – completely produced on BandLab’s internal DAW platform.
Acclaimed musician JMKO kicked off the nationwide jam session by creating a track of his own on BandLab. After showcasing the teaser and how he made it, he invited Filipino TikTokers to take part in any musical fashion, using the hashtag #BandLabJamTayo.
I led end-to-end production, inclusive of animation and VO recording over a span of three weeks.
Involvement: Lead Production, Project Management